Rich Energy
The superior
formula.
Pure mountain spring water. 80mg of natural caffeine. A taste people genuinely prefer. The energy drink for anyone who's bored of the obvious choice.
Engineered for performance.
Mountain spring
Pure source water. Not tap. Not filtered. The base every can starts with.
Natural caffeine
Enough to get going. Smooth, sustained — no crash on the other side.
Preferred taste
Rated 'highly preferred' in independent blind tests against the big names.
British. Independent.
Built in the UK in 2010. Still here, still doing it our way.
On the grid. In the ring.
On the water.
- 01 / 08
Motorsport
Haas F1 · Honda IndyCar · Ducati · OMG & Fairburn Superbike
- 02 / 08
Boxing
Hunter · Golovkin · Browne · Blackwell · Briggs · ex-SAS Boxing Team
- 03 / 08
Touring cars
BTC Racing in the BTCC — Jason Plato among the drivers.
- 04 / 08
MMA
Long-running support of the Professional Fighters League.
- 05 / 08
Horse racing
Title sponsor at Newmarket and across the UK calendar.
- 06 / 08
Sailing
Alex Thomson and Hugo Boss in the Vendée Globe — single-handed, around the world.
- 07 / 08
Football
First-ever sponsor of West Ham United Women's Team.
- 08 / 08
Extreme
Jamaican Bobsled Team · Dakota Schuetz · Gesman Tamang.
Find a can.
Stocked across the UK, Scandinavia and the US — in nightclubs, pubs, gyms, select retailers and online.
Online
Direct, doorstep. A few clicks and it's on the way.
Bars & clubs
From The Shard to B London — and a long list in between.
Retail
Grocery, convenience, forecourts and vending.
Events
Anywhere worth being. Look out for the gold.
Latest.
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Now pouring at The Shard
Rich Energy is the only energy drink served at The Shard — every venue, every bar, top to bottom.
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Hello, Finland 🇫🇮
Rich Energy is now stocked across Finland — the first stop in a wider European rollout.
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Catch us on ITV
Rich Energy is now showing up across ITV's channels. Look up from the can — you might see another one.